Sell Smarter. Keep More.
Full-service real estate with a 1% listing fee, created for homeowners who want experienced representation, modern marketing, and more of their equity.
More of your equity stays with you.
Your listing fee is what you pay for professional representation when selling your home. At Sell Your Way, that fee is simply 1% of your home's sale price. You receive full-service representation from start to finish, while keeping more of the equity you've worked so hard to build.
Pricing Guidance & Market Strategy
Professional Photography
MLS Exposure & Syndication
Print & Digital Marketing
Fielding Buyer & Agent Interest
Coordinating & Managing Showings
Offer Strategy & Expert Negotiation
Contract-to-Closing Guidance
More than a listing. A complete experience.
Sell Your Way lets you keep more and sell with the buyer in mind. Everything is built to make your home memorable and to tell the story of what makes it special.
The Marketing Box
A branded box you lay out in your home for buyers and agents to enjoy as they walk through, turning your kitchen counter into the showroom.
Your customer portal
One easy-to-use space with direct access to Mary Shannon and every asset and resource for your sale, all housed together, so you always know exactly where everything is.
The lifestyle questionnaire
Tell us what you love about your home and neighborhood. Your answers shape the whole marketing approach, from your printed materials to your listing page, so the true selling points of your home lead the story.
How Sell Your Way compares
A lower listing fee doesn't have to mean less service. See how Sell Your Way is different.
| Traditional agent |
Discount broker |
Sell Your Way1% listing fee | |
|---|---|---|---|
| Full-service representation | |||
| Professional photography and marketing | ? | ||
| MLS listing and syndication | |||
| Expert negotiation on every offer | |||
| Dedicated local agent | |||
| Personal seller portal | |||
| 1% listing fee | ? | ||
| More money kept at closing | ? |
Comparison reflects the typical full-service and discount listing models. Actual services and fees vary by agent and brokerage. Sell Your Way delivers full-service representation for a 1% listing fee.
See What You Could Save
Select your estimated sale price to see your 1% listing fee. Then choose another listing fee to compare.
Full service. Always.
Full-service listing representation. Professional marketing. Experienced negotiation. A 1% listing fee.
No requirement to purchase your next home through Sell Your Way in order to qualify.
Examples are for illustration only. Real estate brokerage fees and commissions are negotiable and vary by brokerage, agent, services and transaction. Sell Your Way Real Estate's 1% fee refers to the listing-side brokerage fee. Buyer-agent compensation, if any, and other transaction costs are separate and negotiable.
Get your Charleston market assessment
Expert insights on the Charleston real estate market and how to sell your home, delivered straight to your inbox.
Everything your home deserves
This is a smarter, full-service approach to presenting, marketing, and selling your home, from our first conversation through closing.
Professional Print & Digital Marketing
Custom property marketing, social media reels, a property landing page, and digital promotion. Your home, seen everywhere.
MLS & Premier Online Exposure
Your home is professionally presented in the MLS and syndicated across leading real estate platforms for maximum buyer exposure.
The Sell Your Way Marketing Box
A curated collection of property marketing materials and thoughtful showing-day touches, delivered directly to your home.
Trusted photographers and marketers
We connect you with a trusted network of professional photographers and marketers who present your home at its best, the way buyers should see it first.
My Sell Your Way: Your Personal Seller Portal
Once you list with me, you get your own personal seller portal. From listing to closing, it keeps everything in one place: documents, photos, marketing, videos, and updates at each stage of your home sale.
Negotiation and closing
We handle every offer, counter, and closing detail. Three decades of Charleston experience in your corner.
Built on three decades of Charleston expertise
After more than 30 years in real estate, I created Sell Your Way around a simple idea: sellers should have experienced representation, professional marketing, and a more sensible way to sell their home.
That is still how I work today. Local knowledge, personal service, and a clear 1% listing fee, from listing through closing.
What Mary Shannon's clients say.
Real words from Charleston neighbors who have bought and sold with Mary Shannon.
This program has been a dream for us. In the past having used multiple brokers and paying two commissions, this program is a breath of fresh air. We realized a savings of over $17,000 and would most definitely do it again.
We looked at a lot of different options and it was nice because we saved about $6,300. We got to pick our package and how much help we really needed. I like to do things myself, so it was great to be part of the process. I absolutely loved the process.
Mary Shannon listened to what exactly I was looking for. I was a bit nervous being a first time home buyer, but she walked me through the whole process taking my worry away. I am now in the perfect home in my perfect location. I couldn't be happier! I recommend Mary Shannon to all of my friends and co-workers at MUSC.
From the property search, purchase, closing, hiring a contractor, working with a designer, and now renting the property, the entire process could not have been more smooth. The constant communication and feedback kept us involved in the whole process even though we were 1,100 miles away. Everyone was exceptionally helpful and pleasant and I now understand what is meant by "that Southern charm." We cannot thank you enough for making this "scary" experience so angst free and I would recommend Mary Shannon for your next real estate transaction.
Mary Shannon is a fabulous guide providing insight into the rich history, culture and beauty of Charleston and unique character of the islands. She is hardworking, knowledgeable, professional and responsive.
The story behind every happy home.
Get to know how Sell Your Way works, who Mary Shannon is, and how she stays rooted in the Charleston community.
You may be wondering...
Is it really only a 1% fee?
Do you list on the MLS?
What is the catch?
Who do you serve?
Who is Mary Shannon?
How does it work?
Every sale has a story. We call ours a Happy House.
When the right buyer meets the right home, and our seller moves forward with more of their equity intact, that's something worth smiling about.
Let's talk about your home.
Tell me a little about your home and what you're thinking. I'll put together a complimentary valuation, and we can talk about what selling with Sell Your Way could look like for you.
- Straight talk on pricing and timing
- A clear plan to sell your home your way
- No pressure and no obligation